~/jason % about
Jason Williams
Web Developer & Web Operations Manager
I’ve built for the web since 2005. I started as an online producer in a newsroom, publishing on deadline inside a CMS, and I’ve stayed close to content systems ever since. Today I run web operations at an agency. I triage requests, write the technical tasks, review what comes back, and still build plenty myself.
2005
the year I started on the web, publishing daily in a newsroom
20+
WordPress builds and rebuilds delivered
Role
Web Developer & Web Operations Manager
Based in
Collegeville, Pennsylvania
Focus
WordPress development, web operations, Core Web Vitals, technical SEO, accessibility, migrations
Also runs
JW Digital Vision, LLC, for client website projects
background
It Started in a Newsroom
2005 · Newsroom
My first web work was in online publishing, producing daily content on deadline. That environment taught me how content systems get used, where editorial workflows break, and why the publishing tool matters as much as the page it produces.
Today · Agency
Today I run web operations at an agency, working remotely from Greater Philadelphia.
perspective
Why the Range Matters
A website is two things at once: the thing visitors see, and the operational system that keeps it alive. Having worked across content, design, development, performance, accessibility, SEO, hosting, security, analytics and delivery coordination, I understand how those parts connect.
In practice that means I can scope a redesign and also run the migration, write the technical task and also review what came back, diagnose a Core Web Vitals problem and also explain it to a stakeholder who does not care what LCP stands for.
What visitors see
- Content what it says
- Design how it looks and reads
- Accessibility who can use it
- Performance how fast it feels
- SEO who finds it
the website
What keeps it alive
- Development how it’s built
- Hosting where it lives
- Security what protects it
- Analytics what it measures
- Delivery how changes ship
process
How I Work Now
Day to day I am the technical partner between account management and the websites themselves. I triage incoming development requests, resolve what I should handle directly, write specifications for what goes to external developers, and review the result before it reaches a client.
- Account management
request comes in - Triage
scope + complexity -
- Handle directly
- Spec for external developers
written technical task
- Review
before release - Client
How a website request moves. Solid outlines are steps I own; dashed outlines are handoffs I coordinate.
Ongoing web operations
Across the active client portfolio
Performance
Core Web Vitals, caching and image delivery
ongoing
Accessibility
Audits, fixes and accessible content
ongoing
Security
Monitoring, updates and hardening
ongoing
Hosting
Environments, caching and backups
ongoing
Integrations
Forms, analytics and connected services
ongoing
Maintenance
Core, plugin and theme updates
monthly
Hands-on in
- Gutenberg & block-based WordPress
- Elementor
- Established page builders
I choose the approach that fits the content, the existing setup and the people maintaining the site.
work in practice
The Work I Enjoy
I enjoy work that brings design and technical problem-solving together: giving an outdated website a clearer direction, making a content-heavy publication easier to manage, or finding what is slowing a site down.
Improve: a clearer direction
Law and Policy Firm Redesign
A comprehensive redesign and content reorganization within an existing WordPress site.
Rebuild: easier to manage
Presidential Historic Site Redesign
A comprehensive WordPress redesign with restructured content, event functionality, and extensive migration planning.
Operate: keep it running
Construction and Infrastructure Firm Rebuild
An Elementor Pro rebuild with custom content, recruiting integration, and ongoing technical operations.
Explore the Construction and Infrastructure Firm Rebuild project →
questions
Common Questions
Short answers about my work and where I’m based.
What does a web operations manager do?
I build, rebuild, migrate, improve and manage WordPress websites. I’m also the technical partner between account management and the websites: I triage development requests, handle what I should directly, write specifications for external developers, and review work before it reaches a client.
Where is Jason Williams based?
Collegeville, Pennsylvania, in Greater Philadelphia.
Which WordPress tools do you build with?
Gutenberg and block-based WordPress, Elementor and other established page builders. I choose the approach that fits the content, the existing setup and the people maintaining the site.
What does ongoing web operations include?
Performance, accessibility, security, hosting, integrations and monthly maintenance across the websites I look after.
Do you take on client projects?
Yes. Client website work runs through JW Digital Vision, LLC, the company I started in 2026. Send me a note on the contact page and pick “Freelance or website help.”
